Energize the BoP! – Energy Business Generator for Low-Income Markets

Christina Tewes-Gradl, Claudia Knobloch

Energize the BoP! is an energy business model generator designed to support entrepreneurs and companies in developing sustainable business that provide clean, reliable, and affordable energy services to low-income markets. The generator makes the business case for venturing into the low-income market, outlines solutions for interacting with low-income households, and offers advice on the entire development process – from design to implementation and growth. Energize the BoP! draws upon the documented experience of 250 business, 35 of which have been analyzed in-depth. It includes an extensive directory of useful contacts and information sources of use to entrepreneurs in the field.